Quixtar Selects MicroStrategy for Enhanced Enterprise Reporting and Analysis

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Quixtar, a subsidiary of Alticor, Inc., has selected MicroStrategy for enhanced enterprise-wide reporting and analysis capabilities. Quixtar is a top retailer in the onli

McLean, Va., (November 15, 2006) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Quixtar, a subsidiary of Alticor, Inc., has selected MicroStrategy for enhanced enterprise-wide reporting and analysis capabilities. Quixtar is a top retailer in the online Health and Beauty category.

Quixtar developed an easy-to-use business intelligence application to support growing requests for data from business users across the organization. With MicroStrategy’s intuitive reporting features and flexible security models, Quixtar was able to meet the individual reporting and analysis requirements of its diverse user population. Quixtar’s BI application offers a customizable user experience, enabling managers to view executive summary reports, marketing personnel to analyze sales promotions and customer demographics, and financial analysts to analyze product sales and invoices. The flexible BI application has reduced demand for IT support and increased efficiencies in many areas of the company.

“MicroStrategy’s robust architecture and flexible platform enabled us to combine the right data level access with the right functionality to create a positive user experience,” said Mark Wetters, Senior Business Intelligence Analyst of Quixtar. “It was exciting to see the success of our employees as they are now empowered to report on and analyze the data they need to improve decision making and business performance.”

“Our retail customers continue to enjoy success with MicroStrategy-based applications,” said Sanju Bansal, MicroStrategy’s COO. “MicroStrategy’s integrated BI platform seamlessly delivers user-friendly reports, scorecards, and dashboards that are valuable tools for identifying key trends and making analytically-based business decisions. We are pleased to support Quixtar and their enterprise-wide business intelligence application.”

About Quixtar Inc.
Quixtar Inc., a subsidiary of Alticor Inc., is a business opportunity company that offers entrepreneurs the ability to have a web-based business of their own. Through Quixtar’s Independent Business Owner Compensation Plan, individuals are rewarded for product sales resulting from their business-building efforts.

Since 1999, Independent Business Owners (IBOs) powered by Quixtar have generated $5.3 billion in sales at www.quixtar.com plus more than $396 million for Partner Stores, earning more than $1.72 billion in bonuses and other incentives. Their efforts have propelled Quixtar to be named the number one online retailer in the Health & Beauty category based on sales, and 20th among all e-commerce sites, according to Internet Retailer’s “Top 500 Guide.”

About MicroStrategy
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its advanced technical capabilities, sophisticated analytics, and superior data and user scalability. More information about MicroStrategy (NASDAQ: MSTR) is available at www.microstrategy.com.

MicroStrategy, MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Wende Cover
MicroStrategy, Incorporated
1-703-770-1646
wcover@microstrategy.com

Source: MicroStrategy

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