Leading European Retailer Fnac Adopts MicroStrategy as Business Intelligence Standard for Enterprise Reporting

To Assess Sales for All Fnac Departments

McLEAN, VA (March 01, 2004) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that Fnac has adopted the MicroStrategy Business Intelligence Platform(TM) as the enterprise standard for its new reporting applications. Based in France, Fnac is the leading retailer of books, music, consumer electronics and entertainment in France, Belgium, Spain and Portugal. Fnac has more than 15 million customers with 2002 revenue of $3.5 billion euros.

Currently, 200 Fnac employees, including store managers, headquarters personnel, and financial, sales and marketing analysts, utilize MicroStrategy technology to access an Oracle data warehouse. Approximately 15 MicroStrategy-based applications, including an extranet, will enable key employees to track sales performance and monitor margins online for all of Fnac’s departments.

“We selected the MicroStrategy platform because of its sophisticated yet easy-to-use reporting capabilities, its powerful analytics, and its ability for rapid deployment of BI applications,” said François Pereira, CTO, Fnac. “In addition, we were looking for a scalable, integrated platform that would grow with us as our needs changed. MicroStrategy’s platform offers exceptional scalability for building numerous applications and accommodating very large databases and user populations. This will provide us with valuable insight to enhance our sales operations across our large enterprise.”

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.

MicroStrategy has over 2,500 enterprise-class customers, including General Motors, Best Buy, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, HP, and Teradata, a division of NCR. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at http://www.microstrategy.com.

This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i and MicroStrategy Report Services software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Report Services, MicroStrategy 7, MicroStrategy 7i are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com

Source: MicroStrategy

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